ABOUT US
MEET SHELBI
The Spin Effect was born from a simple idea:
MOVEMENT
CHANGES
EVERYTHING
What started as a dream on a bike became a vision to create a space where people don’t just work out — they transform.
Founded by Shelbi and her husband Jake, The Spin Effect blends passion, purpose, and powerful rhythm. Together, they set out to build more than a fitness studio — they wanted to create a community that thrives on energy, encouragement, and connection.
If you’ve ever taken one of Shelbi’s classes, you know the feeling — the lights drop, the beat hits, and something in you just clicks.
Shelbi has taught over 300 cycle classes, and while she’s coached in other modalities, cycle completely stole her heart. She’s built a movement around motivation, empowerment, and fun — a place where riders push past limits and rediscover their strength with every ride.
Shelbi believes deeply in the power of positivity and has made it her mission to make a lasting difference in the fitness community. In 2022, she started handing out motivational stickers in the gym with messages like “I see you,” “Keep going,” and “Don’t give up on yourself — you’re worth it.”
What began as a simple act of kindness grew into a ripple of positivity that spread throughout the fitness community.
“I see you.”
“Keep going.”
“Don’t give up on yourself.”
That same spirit of encouragement inspired her to start her podcast, Everything & The Gym, where she shares real stories from real people — highlighting how fitness has shaped their lives, struggles, and personal growth. Shelbi hopes to continue creating that same ripple of inspiration through The Spin Effect, reminding everyone who walks through the doors that they are seen, valued, and capable of so much more than they realize.
Outside of the studio, Shelbi is an avid One Tree Hill fan (a true Tree Hill girl at heart!). In June 2025, she and her husband took a trip to Wilmington, North Carolina, where the show was filmed. While there, Shelbi discovered that Bevin, a cast member from the show, runs her own cycle studio called Recess by Bevin. Naturally, Shelbi had to take the class.
When the ride ended, her husband turned to her and said, “We could do something like this at home.”
And just like that — the spark ignited, and The Spin Effect dream began to build.
THE SPIN EFFECT PHILOSOPHY
We believe in movement that moves you — in every sense of the word.
Every class, every lift, every rep is designed to help you feel stronger, lighter, and more alive. This is a space for dreamers, doers, and anyone ready to find their spark again.
Because at The Spin Effect, the workout is just the beginning.
The real effect?
It’s what happens after you walk out the door — confident, connected, and completely unstoppable.
